Why Wear Branded Clothes?

Branded clothing is meant to promote a company, business, or event. These can include t-shirts, hats, jackets, and more in the design of your choice. Whether it’s your logo or a complete design with images and taglines, branded clothing is a great marketing tool.

It’s a great way to advertise your company and build a workforce identity. There are many benefits of wearing branded clothing for your business including free advertisements, increased reach of brand awareness, as well as customer and employee advocacy. As well as much more, so what are all the benefits of wearing branded company clothes?

The Benefits of Wearing Branded Company Clothes

  • Free promotion: wearing branded clothes is like wearing an advertisement for your company. You will essentially have walking billboards, promoting your brand in a variety of locations – it’s extra exposure that delivers a ROI. All of the exposure means more people wearing, talking about, and associating with your company – for free after your initial investment. This helps to build brand recognition and increase traffic to your website or store.
  • Increases brand reach: wearing branded clothes provides an opportunity to get your company and its products out there in the world. You and your employees can wear them while you run errands or go shopping, wear your logo with pride everywhere you go. Additionally, wearing branded company clothes is a great way to attract attention at trade shows and conferences. It creates an image of professionalism and authority, and may even influence the first impression clients and customers receive of your company.
  • Customers can express their feelings about your brand: wearing branded clothes is a great way for your customers to express their support and love of your brand. It’s a great way to get them involved and make them feel a part of your company. They can wear it because of the high quality, attractive design or simply because they appreciate what you stand for. It’s a win-win situation as selling branded clothing can be an effective tool in getting new business, retaining loyal customers, and generating more profit in both the short- and long-term.
  • It turns your employees into brand ambassadors: wearing branded company clothes gives employees the chance to promote your brand and express what it stands for. They can wear these items in public so potential customers can see them and make a connection with your brand. Wearing branded clothing makes it easier for your employees to start a conversation about the company and spread the word. Additionally, it can help staff members feel more engaged and connected with the company as they wear their pride on their sleeve (or chest).

Contact us 

At John Eley Signs, we offer high-quality custom apparel options tailored to your needs. Whether you need branded t-shirts, polos, or even work uniforms for your staff, we have the right solution to help promote your business.

Don’t hesitate to reach out today by calling our friendly team on 01733 341 556 or getting a free quote online from our contact page.